learn pr
Is Performance PR Ethical?
Is performance PR a crime? How about unethical? Let’s get some transparency going and answer your questions.
What is a PR Placement?
What do PR professionals mean when they talk about getting a "placement" for their client? More importantly, how does one get PR placements?
How to Get Featured In Business Insider
Want to get into an article in Business Insider? Here’s your quick and dirty guide to making it happen.
PR Mentions vs. Feature articles
What’s a PR mention? What’s a feature article? We explain and make it easy.
Measuring PR Success: Metrics and Analytics for Performance Evaluation
The ROI on PR is difficult to measure, but here are some actions that will help.
Building Media Relationships: Key Strategies for PR Success
In PR, relationships are everything. They’re not easy to build, but they are essential.
Crafting Compelling Narratives: The Art of Storytelling in PR
Learn to tell stories and watch your PR efforts take flight!
How to Hire A PR Firm
Here’s how to hire the right PR firm for you (and it may not be us).
Fast PR. Can It Also Be Affordable & Good PR?
Can fast PR be balanced with quality and affordability? What’s the right mix for your public relations campaign?
How to Get Featured in Entrepreneur Magazine
Want to get featured in Entrepreneur Magazine? As a PR source, or as a writer? Let’s talk about both options.
How to Get PR in Inc. Magazine
Want to get into Inc. Magazine? As a PR source, or as a writer? Let’s talk about both options.
PR Guarantees vs. PR Promises
Is it unethical or impossible to guarantee PR? Or is there a difference between a PR promise and a PR guarantee?
How to Get Into Forbes
Want to get into Forbes? As a PR source, or as a writer? Let’s talk about both options.
How Do PR Companies Charge?
How do PR firms charge for their services? Here are answers to how PR firms structure their fees and how much they charge.
What Is Performance-Based PR?
Is performance-based PR even a thing the way performance marketing exists?
How Much Does PR Cost?
Want the skinny on what PR costs? There’s the short version, and the long version, and we’ll give you both.
Get Paid More to Speak With the Right PR
Want better speaking gigs? Want to get paid more to speak? Getting the right kind of PR will do it for you, and you don’t even have to hire a firm like ours.
How Authors Can Win The PR Game
As an author, are you looking for exposure or credibility from your PR? The answer will determine what kind of PR firm you hire, or the kind of PR you do on your own.
How Will AI like ChatGPT impact PR?
If we can keep our wits about us, AI will usher in a golden new era of public relations.
How to Get Media Logos For Your Website
Ever wondered how people and companies get all those media logos for their website when they’re not already famous? Here’s how it works and how you can do it.